Google expands Gemini lineup with cheaper models and new Mythos rival

Google is racing to democratize artificial intelligence with a new wave of cheaper Gemini models, betting that speed and affordability can compete with OpenAI's increasingly dominant ChatGPT ecosystem. The company's surprise move to position a fresh "Mythos" competitor suggests Google believes it can no longer rely on raw capability alone to win the AI wars, and is instead trying to carve out territory in the mass market where margins may be thin but users are abundant. The gambit reveals just how anxious the search giant has become about losing its grip on the future of computing—and how desperate it is to prove that throwing resources at problems it once dominated can still work.

CNBC·Jul 21