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A Philippine startup backed by $130 million in funding is now facing a federal trademark lawsuit that could upend its market position before it has fully launched, with a smaller competitor claiming the Chinese AI company's "LOVART" branding violates an existing mark. The case signals an emerging battleground in artificial intelligence development where deep-pocketed entrants are discovering that moving fast in the space can mean colliding with overlooked intellectual property claims. If Aygstar Group prevails, it could establish a costly cautionary tale for well-funded AI ventures rushing to market without exhaustive trademark clearance.
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