Meta hires the team behind Gizmo, the buzzy vibe-coding app that lets users create their own mini-games

Meta has acquired the creative team behind Gizmo, a viral app that democratized game development by letting ordinary users code without programming knowledge, betting that the technology could reshape how people build and share content across its struggling metaverse ambitions. The hire represents a rare concession from the social media giant that its metaverse vision may depend less on expensive virtual real estate and more on accessible creation tools that actually capture user imagination. With six outlets covering the deal, the move signals growing momentum in no-code development platforms—even as Meta's billions in metaverse spending face mounting skepticism from investors and the public.

Business Insider·Mar 6